OUR PURPOSE

Our job is about connecting you with what you care deeply about – helping you align your wealth to what really matters. You share; we listen. Because sometimes, what really matters is buried pretty deep. That’s OK, we’ll find it. 

We treat everyone with respect. Around here, we leave the ego behind and just get on with being nice to deal with. Valo Wealth exists to serve, and you ought to feel like it. If we disagree, we disagree nicely. If we agree, we do it with courtesy. Arrogance doesn’t have a place in our world. 

Real financial advice is a journey and a relationship, and like all relationships, without honesty and clarity, it is sure to fail. That means we tell you what we think – nicely. You are here because there’s a chance we can help, not because you need someone to stroke your ego. If that's what you need, we may not be the place for you. 

We know what we’re doing and how to do it, but we don’t go on about it. What that also means is that if we don’t know, or we’re wrong, we have the confidence to tell you. Remember that date you went on, and they spent the whole time talking about themselves? They were either nervous or self-absorbed. We’re neither – just quietly confident. 

You would be hard pressed to find a business that openly says “we put ourselves first”, but unfortunately, that’s too often the reality. Our clients are the centre of what we do. Your dreams, concerns, and values are what matter, not building monuments to our own brand. We believe the tail shouldn't wag the dog. 

If you have had experience with financial advice in the past, you know our industry loves disclaimers. Around here, we’re not afraid to have an opinion or to take a position on things. If you’re reading this, you probably don’t want to be presented with several options and be asked to choose. Knowing your options is comforting, but ultimately you want someone with the right expertise to tell you which option you should take – that’s why you’re seeking advice. 

Even the best solutions are worthless if they are solving for the wrong need. Incidentally, our diagnosis often reveals that you weren’t sure what the need was either – that’s OK, it’s why you’re here. If you’re looking for a quick tip about the next hot stock, you may be knocking on the wrong door. 

Our industry thrives in complexity, and if advisers can make it even more complicated, they create jobs for themselves because you then need them. We don’t hold you to ransom with our complex ideas. Simplicity is not basic or budget – simplicity is about figuring out what matters – and sharing it in a way that makes sense. Leonardo da Vinci famously said, "Simplicity is the ultimate sophistication". 

We don’t defend the plans we create as if they were masterpieces that need to stand the test of time. At Valo Wealth, we lean into the reality that the future is unknown. It underpins a fundamental element of our value proposition – that the landscape is constantly changing. A map is redundant if the terrain it’s mapping changes quicker than the map can be produced. Our guidance is based on reality, where we continually adapt and re-assess. And our advice is only the gateway to an ongoing process.

We don’t build static plans to try and keep you focused on them. We understand your world changes, so we embrace change and help you adapt with it. Life is a collision between humanity and nature, both highly unpredictable. You need a guide, not a map. We’ll have a really good idea of what might be over the next rise, and we’ll help prepare you for that. But when we get there, we’ll also be ready with the tools to assess the situation and navigate you through it.

We want you to achieve your dreams, not make product providers rich with your funds or take gambles with your money. We are committed to following proven investment principles, backed by academia and historical evidence. Too much – maybe most – financial advice is driven by product pressure and adviser sentiment rather than the research. Too often, this results in the use of ‘boutique’ (expensive) or ‘cutting edge’ (unproven) investments. Conversely, we lean into the science of what works. If the science is proven, why would you do anything else? We don’t need sizzle to sell ourselves. We focus on doing what works to get you where you need to go.